Fluid (formerly 8thBridge) operates: 8thBridge
"Everything we do comes down to one thing: turning shoppers into buyers. It's about much more than 'conversion' - it’s about creating head turning, heart stopping moments. It's about getting into shoppers minds. It’s about understanding what’s possible and going a step beyond. Our 3 core competencies — strategy, design and technology — fuse together to create commerce experiences and software that transform digital shopping from 'a channel' to an integral part of every consumer journey and mindset. Fluid is at the heart of digital shopping. A heart that is emotional, rational, functional, magical and beating strong."